Grand Theft Auto IV will make it’s April 29th arrival in the US well known with the usual barrage of in-your-face television commercials, but this overseas example from the UK and Ireland does a really great job in a somewhat more subdued approach.
Most of the US commercials to date seem to have gone for advertising the insane action that another GTA entry brings, but the UK ad makes an effort to point out just how much more of a fully realized and interactive game world, arguably one of the main selling points of the series, this latest version has compared even to previous entries in the line.