Marketing of Your Website Through RSS

BL Ochman has an article up at What’s Next Online entitled “A Totally Non-Techie Explanation of What You Need to Know About RSS“, which is a great introduction to using the growing popularity of RSS and syndication feeds to help market your website, even if it’s merely for a few more readers for a small blog or for more traffic on a large ecommerce website.

Although RSS technology is quickly becoming very mature, the popularity of its use by the mainstream public is still growing, leading to a situation not all that dissimilar to the state of the web in the late 1990s. Now is a great time to get up to speed on how to best use syndication feeds to better serve your website.

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